LOTMART shop sells a variety of clothes on amazon
LOTMART shop sells a variety of clothes for men and women from children to grownups,
as well as other products such as household, accessories, and so on. LOTMART expanded its
business from its website to Amazon; in which it sought out help in developing listing and enhanced
The iMC team worked on improving the quality of the listing, complying with Amazon policies and
regulations. This was done through active keyword research and competitor analysis, in order to optimize the page’s content.
The iMC Amazon team also focused on developing A+ content to develop a better buyer experience
and showcase similar products, with the aim of boosting customer engagement and sales.